The Association of Golf Merchandisers' educational seminars and events are open to all interested golf buyers/merchandisers and golf professionals.

For additional information or to register for any AGM event, please call us at 602-604-8250 or contact us online and include your email address and phone number.

NOW ARCHIVED and ON DEMAND! - Managing Your Inventory Before It Manages You!


PGA Show Connects kicked off their virtual educational series on Tuesday, July 28, 2020 with an AGM sponsored presentation from Marc Weiss, CEO of Management-One. The program, "Manage Your Inventory Before It Manages You." The seminar addressed the "heart" of your retail shop - your inventory and gave many examples of what you need to do now to make your inventory work for you.

This seminar is now archived and it is available on demand at PGA members who view the seminar in this format and wish to receive one MSR credit will be required to take a 10 question test.

This seminar is part of a collaborative effort among PGA Worldwide Golf Exhibitions, the AGM and the PGA of America.

Thursday, August 6, 2020 - 2 p.m. EDT / 11 a.m. PDT - How Erin Hills Achieves Operational Success Empowered by Technology


Join moderator Michael Williams as he interviews Bodo Sieber, CEO & Co-Founder of Tagmarshal and Jim Lombardo, PGA Head Golf Professional at Erin Hills for this interactive program.

Register at: then click on PGA Show Connects.

Tuesday, August 18, 2020 - 11 a.m. - 3 p.m. - PGA Show Connects - Virtual Summit


You're invited to join your industry colleagues for a Virtual Summit on Tuesday, August 18, 2020 from 11 a.m. to 3 p.m. The schedule of the day's events include:

11 a.m. - 11:15 a.m. - Welcome & Update (Back2Golf) from the PGA of America with Seth Waugh, CEO and Suzy Whaley, President, PGA of America

11:15 - 12 noon - Looking Forward - Golf Industry Update and Golf/Travel Barometer with Jon Last, President, Sports & Leisure Research Group

12 noon - 12:45 p.m. - Delivering What Customers Really Want - Moderator: Mike O'Donnell

12:45 - 1 p.m. - Solution Provider Video Compilation + Invite to Explore Target Pages

1 - 2 p.m. - Creative Retail Strategies During a Challenging Time - Moderator: Mike Johnson, Senior Editor, Golf Digest. AGM Panelists:

  • Buddy Christensen, President, Golfdom, McLean, VA
  • Devon Craddock Thew, Merchandiser/Buyer, Kiawah Island Resort, Kiawah Island, SC
  • Ken Morton, Jr., VP of Retail and Marketing, Morton Golf, LLC, Sacramento, CA
  • Tracey Stearns, Director of Retail, Congressional CC, Bethesda, MD

2 - 2:45 p.m. Player Development

2:45 - 3 p.m. - Fashion Show Video & Networking Event

Register for this complimentary PGA Show Connects Seminar at then click on PGA Show Connects.