AGM Members at the 2026 PGA Buying Summit
Product shows you what’s available.
Education helps you understand what matters.
Conversations help you decide what to do next.
The PGA Buying Summit brings those three things together at a critical moment in the buying cycle, while decisions are still taking shape.
As part of the Summit experience, AGM is curating the Sunday Retail & Sales Strategies education sessions, helping attendees connect what they see across the event to the decisions they make for the season ahead.
How AGM Members Experience the Summit
Start with Perspective
The Sunday Retail & Sales Strategies sessions provide practical insight into the merchandising, marketing, and management decisions shaping golf retail today.
- What’s Working Now in Merchandising: Insights from the 2026 AGM Merchandisers of the Year: Hear directly from 2026 AGM International Merchandisers of the Year Kathryn Alter and Steve Risler as they share the strategies driving performance in their shops today.
- Beyond Impressive™ Marketing: Show Up, Stand Out, Sell More: Learn practical communication and marketing strategies that help retailers, brands, and golf professionals build stronger customer relationships and create more effective touchpoints.
- Driving Performance: Using Scorecards to Strengthen Vendor Partnerships: Explore how sales, margin, and inventory data can create stronger vendor relationships, more productive meetings, and better business outcomes.
Then Evaluate What’s Next
The conversations in the classroom continue into the Exhibit Hall.
Explore upcoming collections, meet the people behind the brands, compare product strategies, and evaluate what belongs in your business while product direction is still taking shape.
Continue the Conversation
The AGM-sponsored Welcome Reception, Summer Jam, the Fashion Show, and conversations throughout the Exhibit Hall create opportunities to exchange ideas with buyers, brands, and industry professionals from across the golf business.
The conversations that begin on Sunday often help shape the decisions made throughout Summit week.
