A mark of a truly great merchandiser is staying ahead of what’s next, and that’s exactly what the 2026 AGM Retail Conference is all about. Taking place during PGA Show week, this annual event is the ultimate destination for golf retail professionals who want to learn, connect, and lead with confidence in a changing industry.
This year, we’re turning up the volume with a theme that’s “Totally 80’s.” Expect bright colors, bold ideas, and maybe even a few side ponytails as we rewind to a decade defined by innovation, individuality, and fun. Just like the 80’s, this year’s conference will inspire you to think differently and embrace creativity in your shop.
Why Attend?
Three Education Tracks: Merchandising, Marketing, and Management
Whether you’re refining your shop layout, reimagining your brand strategy, or leading a retail team, our curated education tracks are designed to meet you where you are and help you grow. Each session is led by industry experts who know what works in today’s golf retail environment.
Earn 6 PGA / 4 LPGA Credits
Professional development that pays off. Build your credentials while gaining practical insights you can put to work the moment you return to your shop.
Product Preview Reception: Network with Top Vendors
This year’s networking event takes things to a whole new level. The Product Preview Reception gives you an exclusive first look at the brands shaping the future of golf retail. Get a head start on your PGA Show strategy by pinpointing must-visit booths, discovering new products, and connecting with emerging brands and established favorites. It’s your chance to explore, plan, and prioritize in a relaxed setting — complete with a full bar and great company.
Enjoy Breakfast, Lunch, and a Swag Bag Full of Goodies
We’ll keep you fueled and inspired throughout the day with breakfast, lunch, and a swag bag filled with quality gifts from our vendor partners. You’ll leave with great ideas, new contacts, and a few surprises to take back to your shop.
Celebrate the Certified Retail Manager Graduates
Join us in recognizing the next class of Certified Retail Managers who are raising the standard for excellence in golf retail. It’s a celebration you won’t want to miss!
80’s-Themed Fun All Day Long
From neon colors to throwback playlists, the energy of the decade will be alive throughout the event. So grab your aviators, cue up your favorite 80’s hits, and get ready for a blast from the past with a modern twist.
What People are Saying
Don’t Miss the Ultimate Kickoff to PGA Show Week
The 2026 AGM Retail Conference is where education meets inspiration. It’s where you’ll pick up real-world strategies, connect with the best in the business, and recharge your passion for retail. So dust off your leg warmers, pack your favorite 80’s playlist, and join us for a day that promises to be totally tubular. Because sometimes, to move forward, you have to look back.
Learn. Grow. Lead the future of golf retail.
Register NowTo join a merchandiser community and gain weekly educational opportunities and resources, sign up to become a member of the AGM.


