From quiet luxury to customization and retail strategy, explore some of the biggest trends and discoveries from the 2026 PGA Show.
Holiday Merchandising, Visual Merchandising
Valentine’s Day Merchandising Ideas for Golf Shops: Displays, Gifts, and Experiences
02
Feb
Feb
Discover Valentine’s Day merchandising ideas for golf shops, including themed displays, gift bundles, and in-store experiences.
Business Practices
What Golf Shop Buyers Can Learn from Disney: Borrowing World-Class Retail & Merchandising Magic
28
Jan
Jan
From immersive environments to intentional merchandising, Disney sets the standard for retail—and its playbook applies well to golf shops.
21
Jan
Jan
The Association of Golf Merchandisers (AGM) is proud to celebrate the 2025 graduates of the Certified Retail Manager (CRM) Program.
19
Jan
Jan
Market research doesn’t slow you down. Instead, it prevents you from wasting time on the wrong products, pricing, messaging, and markets.
AGM Retail Conference
Why the AGM Product Preview Reception Is the PGA Show’s Best-Kept Advantage for Golf Shop Buyers
14
Jan
Jan
Before the PGA Show even opens, some buyers already have their calendars dialed, trends spotted, and priorities set.
12
Jan
Jan
Khalhon challenges the idea of golfwear as a uniform, reimagining it instead as an extension of personal style, culture, and everyday life.
07
Jan
Jan
The fastest way for first-time PGA Show vendors to get overlooked is to prepare without understanding how buyers move through the show.
05
Jan
Jan
Every year, I leave with new connections I wouldn’t have made otherwise—people who become resources, collaborators, and trusted voices.
31
Dec
Dec
Every year, the AGM Platinum Awards highlight the leaders in golf retail, and the 2026 honorees represent the best of the best.