Need to know where golf retail is heading? Want to make smarter buying decisions? Attend the AGM Retail Conference.
The AGM proudly honors its first Merchandiser of the Year recipients. Meet the merchandisers who are elevating the golf retail experience.
A year-end SWOT analysis gives your shop a clear roadmap to build on strengths, improve gaps, and plan strategically for the year ahead.
By repurposing flown golf flags, FlagBag Golf Co. creates meaningful products that connect golfers to the places and moments they love.
Celebrating 100 years, Congressional Country Club created a custom Centennial Collection to honor its rich history.
Get a first look at new collections, emerging brands, and key trends before the PGA Show floor even opens. AGM Product Preview Reception 2026
Creating a welcoming environment in your golf shop starts with helping your staff shift from transactional service to relational hospitality.
With pennies no longer being produced, many retailers have asked what will happen to psychological endings like .99.
Members sense the atmosphere the moment they walk in. A shop grounded in gratitude feels warm, welcoming, and genuine.
A truly great golf shop is one where every customer can move freely, feel welcome, and enjoy the shopping experience with ease.











