The words you use in your golf shop can make or break a sale. Here’s how to shift everyday conversations into lasting customer loyalty.
Category Archives: Business Practices
09
Jul
Jul
Sell-through tells the real story behind your shop’s performance, but only if you know how to interpret it and take action.
Business Practices, Industry Shows & Events
Your Complete Guide to a Successful 2025 Market Season: Locations, Links, Tips, and Tariffs
25
Jun
Jun
Tackle the 2025 market season with confidence. This guide covers where to go, what to know, and how to make the most of every minute.
Business Practices, Staff Development
From “Nice Shirt” to Sold Out: A Staff Testimonial Guide for Golf Merchandisers
18
Jun
Jun
Your staff are your strongest sales tool. Use their product opinions to create testimonials that boost sales and move inventory.
Business Practices, Shop Operations
Telling the Right Story: Why Your Golf Shop Marketing Needs a Hero Shift
02
Jun
Jun
If you want to grab attention, it’s time to make a simple but powerful shift: make your customer the hero of every story you tell.
21
Apr
Apr
Empower your staff and increase your golf shop’s bottom line all by setting the right goals and tracking the metrics that truly matter.
09
Apr
Apr
AGM CEO Jennifer Morton shares 5 AI-driven marketing strategies to boost efficiency, save time, and grow your golf shop.
Business Practices, Shop Operations
The Jerry Maguire Mission Statement: Navigating the Shifting Golf Apparel Landscape at the PGA Show
17
Mar
Mar
Use your PGA Show insights to adapt merchandising strategies and stay ahead of the curve in the changing golf apparel market.
Business Practices, Shop Operations
Bridging the Gap: Managing a Private Golf Shop in the Digital Age
05
Mar
Mar
Win the hearts of savvy, online shoppers with personalized service, curated exclusives, and an in-store experience that feels like home.
31
Dec
Dec
From wear and tear to wash resilience, explore six essential fabric tests that ensure your products stand the test of time.